If trademark applications were Chinese food, the logo on the front of a shirt would be General Tso’s chicken. It’s what “Piano Man” is to the bar crooner—a fan favorite, a crowd pleaser. So it would make sense that familiarity with filing of trademarks would necessarily include familiarity with this particular process. After all, you wouldn’t open a pizza restaurant without access to pepperoni.
Continue Reading Just a Picture on a T-Shirt (Part 1): The Basics of the Most Common Trademark Application